Convincing a potential customer that they can trust you with their data can be a difficult and time-consuming task.
Join Tina Hou, Director of Product Marketing at TRUSTe, as we review cloud privacy and how you can build trust and increase engagement across all of your online channels.Tina will discuss some of the high-profile issues that companies have encountered with regard to customer information over the course of 2011. More importantly, though, she will talk about the online privacy trends that TRUSTe sees for the coming year and will touch on some recent innovations that have allowed businesses to ensure that their customers’ data stays where it belongs.
Lisa Bergamo, VP of Marketing at Symplified, will then share the role that Identity and Access Management solutions such as Symplified will continue to play in protecting cloud application users and their sensitive personal data.
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